Clean Anti Aging Skin Care – My First Impressions of Beautycounter’s Countertime


My friend Jackie started a business with Beautycounter in April, at the time I thought she was brave to jump into direct sales, but then after a month of seeing educational posts about cosmetics and personal care products, (did you know that asbestos was found in makeup sold at Claire’s in March and the FDA could not issue a recall?), I woke up and spontaneously decided that starting a business with Beautycounter was a great idea. Yes, I am a Beautycounter consultant, and I purchased Countertime, a clean anti aging skin care line, during the pre-sale! I couldn’t wait to open up the box when it arrived!

Value of a Skin Care Regimen

Before we get into the magic that is Countertime, let’s talk a little about why a skin care regimen is so important. For a long time, I had no clue about skin care. I don’t even remember what skin care products I tried throughout my teens and early 20s. What I do remember is that I struggled with acne as a teenager and my efforts to combat acne always ended up with my skin becoming even more angry and irritated. It wasn’t until my late 20s when a coworker of mine introduced me to some quality, performing skin care products. It was then that I realized that there were products out there that wouldn’t irritate my skin, I just needed to find the right products! When I started using skin care products consistently, I saw results and I was hooked.

Most skin care companies design their regimens to work together to achieve optimal results. Beautycounter has focused on developing products with specific purpose that are designed to work best when used in combination with the other steps in the regimen. Every 3-6 weeks, old skin cells are shed and new cells push through to the surface of your skin, when the old skin doesn’t shed efficiently, it can lead to buildup and acne. A consistent skin care regimen can help the natural skin cell turnover cycles to continue cycling efficiently to help keep skin clear. Now let’s talk about Countertime!

Countertime, Better With Age

Beautycounter’s new product line, Countertime, is a luxurious new skin care line that promises to visibly reverse the signs of aging and deliver high-performance clean skin care results! Finally! A clean anti aging skin care line that promises performance without the use of retinol!

Retinol has long been the gold standard in anti aging skin care products but it can increase your skin’s sensitivity to ultraviolet light (can only use at night) and cause irritation. Retinol may not be the safest ingredient to have in your skin care products, in fact, it is listed on Canada’s Cosmetic Ingredient Hot List and concentration amounts are restricted. On the other hand, Bukachiol, a natural plant extract, offers the same benefits of a retinol with less irritation according to a study published in the British Journal of Dermatology. Bakuchiol can be used morning and night, plus its natural antibacterial properties means its great for acne prone skin. Beautycounter has created a mixture of Bukachiol and Swiss Alpine Rose to create their trademarked Retinatural Complex.

How does Beautycounter’s RETINATURAL COMPLEX work?

Bakuchiol helps repair skin without the irritation of retinol while Swiss Alipine Rose protects skin from dehydration and helps boost skin’s antioxidant defense. Together they create Beautycounter’s plant-derived Retinatural Complex, the powerhouse ingredient in the Countertime Collection.

  • It promotes a healthy skin barrier function by helping skin maintain natural hydration levels
  • It visibly plumps and firms skin by stimulating collagen production
  • It improves resilience by protecting skin and improving radiance

This all sounds amazing right? But does this Retinatural Complex live up to the hype?

Countertime Collection

Beautycounter Countertime Unboxing

Let me just state upfront that I fell in love with this collection as soon as I unboxed it. Each product comes in its own box and Beautycounter has added a graphic to show you what step each product is in the regimen and to use it AM or PM or AM + PM. So for example, the Tripeptide Radiance Serum is labeled Step 3 AM+PM. When you open up the individual products you find beautiful glass containers (sourced from North America), which I love! They look beautiful and I love the fact that glass is more easily recycled than plastic, plus glass doesn’t emit harmful materials as it degrades (plastic does). Beautycounter estimates that transitioning the Countertime line from plastic to glass will reduce the greenhouse gas footprint by 38%. This is great for those of you who consciously try to reduce plastic usage!

The full Countertime Collection includes 6 products:

  • Lipid Defense Cleansing Oil
  • Mineral Boost Hydrating Essence
  • Tripeptide Radiance Serum
  • Antioxidant Soft Cream
  • Tetrapeptide Supreme Cream
  • Ultra Renewal Eye Cream

Beautycounter Countertime Glass Containers

Countertime Regimen Steps and Commentary

Step 1: Cleanse with Countertime Lipid Defense Cleansing Oil

First of all, this is a 5 oz bottle of cleansing oil! It is giant! And this lightweight cleansing oil smells AMAZING! Two pumps provided enough product to cover my face and neck. I applied it to dry skin and then wet my finger tips to massage into my face to turn the oil into a milky texture then rinsed off. I’m relatively new to cleansing oils, but I love how they clean the skins surface without leaving skin dry and tight.

Step 2: Prep with Countertime Mineral Boost Hydrating Essence

Another 5 oz bottle! Smells the same as the Countertime Lipid Defense Cleansing Oil – I think it smells of luxury as I’m pressing the product into my skin. The scent is light and dissipates as my skin absorbs the essence. I’ve never used an essence before but the benefits sound like all the things my skin wants and needs. This essence helps hydrate skin, boosts radiance, minimizes the appearance of pore while leaving skin looking luminous and prepares your skin to better absorb benefits from the skin care steps that follow.

Step 3: Treat with Countertime Tripeptide Radiance Serum

This potent concoction of peptides, amino acids and Retinatural Complex is magic! It visibly increases skin firmness and elasticity, reduces the appearance of fine lines and wrinkles and enhances the skin’s moisture barrier function leaving your skin hydrated and radiant. Like with all Beautycounter products, a little goes a long way. One pump was generous enough to cover my face and neck. It goes on lightweight and it absorbs into my skin and doesn’t leave my skin feeling sticky, just soft and glowing.

Step 4: Protect with Countertime Antioxidant Soft Cream (AM) and Countertime Tetrapeptide Supreme Cream (PM)

Soft Cream: This is the perfect lightweight daytime moisturizer. My skin drinks this up and it is so lightweight that I don’t even notice that I have product on my face! I love that my skin is glowing but it doesn’t feel greasy.

Supreme Cream: With the texture of whipped butter, I expected this cream to leave my face feeling greasy, but was surprised when my skin absorbed most of it within about 10 minutes of application. This is hands down my new favorite product! I love the idea of a heavier night cream, especially since turning 35 and suffering from dry skin, but I’ve had trouble finding one that I can wear consistently because the heavier creams that I’ve tried melt into my eyes and sting. I don’t have that problem with this cream and I’ve been able to use it consistently since I received it. I am so excited to have finally found a cream that can deliver superior hydration while being comfortable to wear!

Step 5: Eye –> Countertime Ultra Renewal Eye Cream

Another product that I typically have trouble with because of the melt and sting problem I mentioned above. I’m happy to report that I can use the Countertime Ultra Renewal Eye Cream without eye irritation! Bring on that brighter appearance! As a first time mom of a six-month old, my usual look is tired. In the absence of getting a full night’s sleep, I’m hoping that this eye cream can help to brighten my under-eye shadows and smooth out my crows feet. I’ll report back on that in the future.

Ready to Shop this Collection?

If you can’t already tell, I’m a huge fan of Beautycounter’s Countertime Collection. As far as clean anti aging skin care lines go, I think this will be a hard one to beat!

If you have any questions about the line, ingredients, etc. leave me a comment below! I’d be happy to help. Or leave me a comment and tell me about your favorite anti aging skin care product below.

To celebrate the launch of my blog, the first 4 customers to purchase the Countertime Collection will receive a free #3 Balancing Charcoal Mask ($49 value) from me! Thank you for your support.

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10 thoughts on “Clean Anti Aging Skin Care – My First Impressions of Beautycounter’s Countertime”

  1. I have been moisturising for a number of years now and even though I am male and everyone I know take the mick out of me, even my wife, I don’t really care what they think as my skin looks a lot younger than it would have done if I didn’t spend a few minutes every morning and evening applying a little moisturiser 

    It looks like the Countertime collection is made with women in mind as it looks quite feminine, do you think I would look stupid if I bought it for myself?

    • Hi Matthew!

      Men need good skin care too! While this line is definitely made with women in mind, I do not think you would look stupid for using it yourself. The only products that have any scent to them are the Lipid Defense Cleansing Oil and the Mineral Boost Hydrating Essence and the smell does not linger long after application. But, if looking smooth skinned and dewy is a look you’d like to avoid, I would recommend checking out our Counterman line. The Daily Exfoliating Cleanser and Oil-Free Face Lotion are perfect daily skin care staples for men.

  2. Hi Karen,

    Being male, and not focused on skin care (as with most of us – but should be), and I can imagine that you are targeting women with this product line – I still would like to add my 2 cents worth. 

    My perspective on this topic comes from a holistic mindset. With our skin being the largest organ of our bodies, we need to be careful what we put on it. 

    Toxic type of chemicals do more harm than most of us realise. In my holistic health practice, we deal with the many varieties of stress and how they affect our body. 

    One type of stress comes from chemicals, which includes ones that we apply topically i.e.; lotions, creams, ointments, etc. 

    So from my point of view,  I’m glad that BeautyCounter has taken on a conscious effort to use ingredients that aren’t toxic and are more naturally based. 

    Well done!


    • Hi Tom! 

      I really believe in Beautycounter and their mission to get safer products into the hands of everyone. It is really eye opening to realize that things like lotions, creams, etc. put extra stress on our bodies – I think it is so easy to overlook because we have been so conditioned to assumed that the ingredients used are studied, regulated, and generally safe for use. 

  3. The point about using this product without eye irritation is really wonderful. I have been searching for a product like this. Thanks for writing about this product. I will surely get some for a few of my relatives. They sure need it.

    • I always have such a hard time finding products that don’t irritate my eyes! It’s a struggle for real. I hope anyone you gift with the Ultra Renewal Eye Cream will love the product as much as I do!

  4. Wow! I fell in love with this product line the moment I saw it. The pink and gold packaging combo looks so elegant. I agree that we have to choose the right product with safe ingredients. There was a time which my skin started to dry and develop scaly patches after I applied a particular brand of anti-wrinkle cream. It took me 3 months to totally recover from it. Fortunately, I managed to find one which does not irritate my skin.
    Is this product suitable for people with sensitive skin?

    • In my experience with skin care, this Countertime line seems to be very gentle and appropriate for sensitive skin. However, not all skin sensitivities are the same and while you may have a different experience, I would encourage you to try it! Beautycounter has a great 60 day return policy, so you might just be a step away from discovering your new favorite anti-wrinkle cream!

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